MALACAÑAN PALACE
MANILA
BY THE PRESIDENT OF THE PHILIPPINES
[ EXECUTIVE ORDER NO. 75, November 22, 2024 ]
STRENGTHENING THE CENTER FOR INTERNATIONAL TRADE EXPOSITIONS AND MISSIONS
WHEREAS, under Republic Act (RA) No. 7844 or the "Export Development Act of 1994," it shall be the policy of the State to, among others, evolve export development into a national effort;
WHEREAS, Executive Order (EO) No. 989 (s. 1984) established the Philippine Trade Exhibition Center (PTEC), for the purpose of strengthening the export promotion program of the country;
WHEREAS, in order to strengthen export promotion and to support the PTEC, EO No. 989 directed the Center for International Trade Expositions and Missions, Inc. (CITEM), a government-owned or -controlled corporation (GOCC) under the Department of Trade and Industry (DTI), to undertake the day-to-day management and operations of PTEC;
WHEREAS, EO No. 133 (s. 1987), as amended by EO No. 242 (s. 1987), reorganized the DTI and its attached agencies, and merged CITEM with PTEC, with the latter as the surviving entity;
WHEREAS, by virtue of EO No. 242, PTEC was renamed as CITEM;
WHEREAS, there is a need to revisit and strengthen the organizational structure of CITEM to ensure an integrated approach in export marketing towards attaining the objective of reinforcing the country's posture as a leading producer of quality export products and services;
WHEREAS, there is a need to revisit and strengthen the organizational structure of CITEM to ensure an integrated approach in export marketing towards attaining the objective of reinforcing the country's posture as a leading producer of quality export products and services;
WHEREAS, Section 31, Chapter 10, Title III, Book II of EO No. 292 or the "Administrative Code of 1987" authorizes the President to reorganize the administrative structure of the Office of the President (OP) in order to achieve simplicity, economy, and efficiency; and
WHEREAS, Section 17, Article VII of the Constitution vests in the President the power of control over all the Executive departments, bureaus, and offices, and the mandate to ensure the faithful execution of laws;
NOW, THEREFORE, I, FERDINAND R. MARCOS, JR., President of the Philippines, by virtue of the powers vested in me by the Constitution and existing laws, do hereby order:
Section 1. Reorganization of the CITEM Governing Board. The CITEM shall be governed by CITEM Governing Board (CITEM Board which shall be composed of the following:
a. Secretary, DTI, as Chairperson;
b. Secretary, Department of Agriculture (DA);
c. Secretary, Department of Foreign Affairs (DFA);
d. Secretary, Department of the Interior and Local Government (DILG);
e. Secretary, Department of Science and Technology (DOST);
f. Secretary, Department of Tourism;
g. President and General Manager, Government Service Insurance System;
h. Representative, OP; and
i. Private Sector Representative, to be appointed by the President.
The election of the Vice Chairperson and the Executive Director by the CITEM Board from among its ranks shall be in accordance with the relevant provisions of RA No. 10149 or the "GOCC Governance Act of 2011:" Provided that, the Executive Director should be a Filipino citizen, and should posses a bachelor's degree and master's degree in business, marketing, promotions, public administration, and/or any related field, with demonstration of expertise in the respective area.
The ex-officio members of CITEM Board may designate their respective alternates who shall be the official next-in-rank to them, and whose acts shall be considered the acts of their principals.
The CITEM Board shall have regular meetings once every quarter and such special meetings as may be called upon by the Chairperson when deemed necessary.
Section 2. Duties and Functions. The CITEM shall continue to conduct domestic and international trade fairs, selling missions, in-store promotions, and similar projects, activities, and programs, which are aimed at promoting Philippine products and services to the global market. Towards this end, the CITEM shall:
a. In coordination with agencies and offices with mandates and functions related to export marketing and promotions, plan and implement trade fairs, missions, and other export promotional activities to showcase Philippine products and services, and promote the country's participation in overseas trade fairs;
b. Implement industry development programs for export products and services, including merchandise and technical assistance programs;
c. Generate consumer-level awareness and demand for Philippine products globally through in-store promotion and participation in overseas trade fairs, expositions, and missions; and
d. Perform such other functions necessary to attain the objectives of this Order, subject to existing laws, rules, and regulations.ℒαwρhi৷
For this purpose, within six (6) months from the effectivity of this Order, the CITEM, in coordination with the Department of Budget and Management (DBM) and such other relevant agencies, shall come up with a roadmap that will detail the strategic plans and programs to further strengthen the mandates of CITEM, including among others, the establishment of an exhibition facility and/or permanent showrooms and outlets designed to host trade shows, exhibitions, conferences, and other similar events, subject to existing laws, rules and regulations.
Section 3. Agency Support. All relevant departments, agencies, bureaus, offices, and instrumentalities shall render full support and assistance to CITEM to ensure the effective implementation of this Order.
Moreover, all departments, agencies, bureaus, offices, and instrumentalities with functions related to export promotion may collaborate and seek assistance from CITEM in the implementation of relevant programs and projects, subject to existing laws, rules and regulations.
Section 4. Organizational Structure and Staffing Pattern. Within six (6) months from the effectivity of this Order, the CITEM shall determine the appropriate organizational structure, staffing pattern, and corresponding qualification standards for all positions in CITEM, and submit the same for review and approval of the Governance Commission for GOCCs, subject to existing laws, rules and regulations.
Section 5. Implementing Guidelines. Within 30 days from the effectivity of this Order, the CITEM shall issue the necessary guidelines for the effective implementation of this Order. The Implementing Guidelines shall include the following, among others: (a) duties and functions of member-agencies of the CITEM Board and Executive Director; and (b) rules for the conduct of meetings of the CITEM Board.
Section 6. Funding. The funding requirements for the initial implementation of this Order shall be charged against current and available appropriations of member-agencies of the CITEM Board and the annual corporate operating budget and regulations. Thereafter, the funding requirements necessary for the continued implementation of this Order shall be included in the budget proposals of CITEM and its member-agencies, subject to the usual budget preparation process.
Section 7. Separability. If any part or provision of this Order shall be held invalid or unconstitutional, the provisions not affected thereby shall remain in full force and effect.
Section 8. Repeal. All other issuances, orders, rules and regulations, or parts thereof that are inconsistent with this Order are hereby repealed or modified accordingly.
Section 9. Effectivity. This Order shall take effect immediately after its publication in the Official Gazette or in a newspaper of general circulation.
DONE, in the City of Manila, this 22nd day of November, in the year of our Lord, Two Thousand and Twenty-Four.
(Sgd.) FERDINAND R. MARCOS, JR.
By the President:
(Sgd.) LUCAS P. BERSAMIN
Executive Secretary
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